IRTH Group began its history as a private real estate investment platform, but it is also the journey of the AlShamsi family, which has been associated with the region for over a century. This heritage, combined with a progressive outlook on development, has enabled the company to confidently establish itself as one of the leading real estate developers in the UAE. At its core are three values: trust, strength and flexibility. These values not only define the internal culture, but also guide decision-making, from the choice of locations to architectural solutions and service levels. IRTH creates not just residential complexes, but thoughtful spaces that combine quality, comfort and design that will last for years to come.

From the very beginning IRTH Group has adhered to a clear strategy — to create spaces to which one would like to return. The company's projects are always the result of careful, meticulous work, where every decision is subordinated to one goal: to make housing truly valuable both for living and for investment.

Each project is not just based on beautiful architecture or a fashionable facade, but on the overall logic of the space: how the house fits into the neighborhood, how the view from the windows opens up or how the entrance is arranged. IRTH approaches design from the perspective of the future resident — how the space will feel, whether it will be convenient to organize everyday life, how harmoniously the interior blends with the external environment.

IRTH's portfolio includes carefully selected locations that combine prestige, convenience and prospects. Downtown Dubai, Business Bay, Dubai Marina — these are not just neighborhoods with big names, they are areas with intense urban dynamics, high standards of development and sustainable demand. Here IRTH offers solutions that make everyday life comfortable and inspiring at the same time — with ergonomic layouts, interior aesthetics and infrastructure adapted to the rhythm of the city.

Partnerships with international hotel brands have played a special role in the company's development. Together with them IRTH brought to the market the format of branded residences, which combine housing with the level of service of a five-star hotel. This is more than a collaboration — it is a synergy of architecture and lifestyle, responsible management, design and atmosphere. Such projects set new standards not only in terms of visual perception, but also in terms of quality of life, which is felt here in everything. It is through such details that IRTH confirms its commitment to create an international level product, while remaining true to its human-centered concept.

Among IRTH's key projects is Rove Home Dubai Marina, a residential complex in one of the most attractive areas of Dubai. The project features studios and one and two-bedroom apartments — ideal for those looking for a lifestyle or investment property in the city by the water. Another significant project is Rove Home Marasi Drive in the Business Bay neighborhood. The development offers modern living spaces surrounded by business centers and urban infrastructure, making it a convenient choice for professionals and families alike. Rove Home Downtown Dubai, located in the heart of the city, offers a different format — a combination of hotel service and the comfort of home, ideal for those who appreciate the dynamic rhythm of the metropolis, but are not ready to give up the comfortable environment and quiet.

In the international arena, special attention is focused on Europe, first of all on France, a market where subtlety of architectural approach, appropriate luxury and respect for the environment are especially appreciated. Here IRTH Group is working on premium projects.

In Paris, on Avenue Hergé, the company has realized the project Résidence Seniors Palazzo Chessy — 126 apartments with hotel level of service, including a lobby, a restaurant and a swimming pool under a glass roof. And Edenwood Resort Privé, located in Marne-la-Vallée, is a 14-lot gated resort with an increased focus on nature, privacy and a high quality of life. These projects demonstrate the universality of IRTH's approach: whether in a metropolis or a resort area, the company creates a space where one wants to be, live and return.

Today IRTH Group is not just developing its presence in Dubai — the company is steadily increasing its scale, laying the foundation for long-term growth both locally and internationally. Within the emirate, IRTH is actively exploring new promising areas and working on projects that will fit into the changing urban environment, while remaining true to the brand's core principles of architectural expression, thoughtful infrastructure and high standard of living. At the same time, the developer is considering expansion opportunities in other emirates in an effort to offer quality, people-oriented real estate in regions with growing demand and potential for integrated development.

Regardless of its scale, geography or target audience, IRTH remains true to its philosophy of creating spaces where comfort and aesthetics go hand in hand. The company grows selectively, strategically, maintaining attention to detail and building trust through quality. For IRTH, real estate is not just about square meters, but an opportunity to influence the urban landscape, set a new benchmark and offer people a lifestyle they want to stay in for a long time.